Brand Activation

  • Plans and executes high-impact brand activations for tradeshows, sponsorships, and community events

  • Researches and secures strategic national and local expos; negotiates contracts

  • Transforms physical spaces into engaging, on-brand audience experiences

  • Manages all event logistics from planning through execution, including setup and tear-down

  • Acts as an extension of the sales team, leading real-time onsite engagement

Taylor Cole of Be Sound PR represents Skimbot at the National Pool and Spa Show in New Orleans.
Design plan for a festive photo booth and juice cart for a Welch's Thanksgiving weekend activation.
Taylor Cole of Be Sound PR represents Unomojo at a Guiness World Record Party intended to have the most firefighters check themselves for prostate cancer.
Taylor Cole of Be Sound PR represents Ariel the pool skimming robot at a pool industry tradeshow in Phoenix.
Taylor Cole of Be Sound PR coordinates a team volunteer event at St. Mary's Food Bank
Taylor Cole of Be Sound PR represents Unomojo at I Got This Foundation's championship golf tournament.
Three people posing next to a NEXGEN Partner Strategies banner at a business event. The banner features a smiling woman and the text 'Take Your Business to the Next Level' along with a phone number.
Group of volunteers wearing orange and green safety vests standing behind tables with grocery bags and supplies outdoors.
Taylor Cole of Be Sound PR and Paul Sim of Pivot Pool Products presents a gift to Arizona Friends of Foster Children Foundation.
Taylor Cole of Be Sound PR represents Full Garden Floral for a Valentine's Day activation at Intel Chandler
Trade show booth promoting pool cleaning gadgets and Gizmos with banners and displays, including a television screen, table with green cups, and colorful equipment covers.
Group of people at an outdoor booth with a wheel, promotional banners, and various items, under a black canopy with branding.

event production

Be Sound Communications plans and executes galas, award ceremonies, and fundraising tournaments. We manage run-of-show timelines, vendor coordination, sponsorship fulfillment, ticketing, hospitality, and on-site logistics to deliver seamless, high-impact live events from setup through show close.

National Quarterback Club logo

Awards dinner & hall of faME induction

From 2019–2023, supported the President of the National Quarterback Club in the strategic planning and creative execution of the organization’s Awards Dinner & Hall of Fame Induction Ceremony, President’s Welcome Dinner, and Golf Tournament.

A man in a suit stands behind a table with football trophies and memorabilia at an award ceremony. Behind him are four large banners featuring football players from 2020 with their names: Roman Gabriel, James "Shack" Harris, Kurt Warner, and Doug Wil
Group of people posing on a stage with a backdrop reading 'National Quarterback Club' at an outdoor event with balloons and audience.
Bo Nix recognized as the Collegiate Quarterback of the Year at the National Quarterback Club Awards Dinner and Hall of Fame Induction Ceremony.
A large banquet hall with many round tables filled with people in formal attire, watching a sports auction on big screens, with large banners of football players hanging on the walls.
People socializing at an outdoor gathering, with a woman holding a clipboard and a woman with red hair and a man with gray hair holding a beer, engaging in conversation near a decorated table with balloons.
Young man in a black suit standing next to two trophies at an event with a large screen displaying 'Raising Cane's Chicken Fingers' in the background.
A silent charity auction event taking place outdoors on a grassy area, with tables displaying sports memorabilia, framed photos, and NFL jerseys. Attendees are mingling, dressed in business or semi-formal attire, with some holding drinks. Balloons de
A group of marching band members dressed in grey uniforms with tall hats featuring white plumes, performing on stage at a National Quarterback Club event.
A man in a black turtleneck and blazer standing behind a wooden podium on a stage, with a dark curtain and some musical equipment in the background.
Three musicians performing on an outdoor stage. The lead singer is playing an orange guitar and singing into a microphone. To his right, a woman is playing a black bass guitar. In the background, a drummer is playing a drum set decorated with a drawi
A young man with glasses, smiling, holding a signed football, and an older man with sunglasses, smiling, leaning in close at a social event.
People gathering at a registration or check-in desk, with some individuals wearing blue uniforms and masks, while others stand in line or look on, at a busy indoor event.
Drew Bledsoe at a Hall of Fame induction ceremony, standing behind a podium with football trophies, in front of a large screen displaying his image and name.
Three young adults, two women and one man, smiling and posing together in a banquet hall decorated with football banners. They are dressed casually, standing close with their arms around each other.
Three men in suits standing on a stage, one holding an award plaque. The background features sports banners and images of football players.
A man in a white shirt and brown plaid pants holding a football at an indoor event, with other people taking photos and a large projection screen in the background.
A young man sitting at a conference table, smiling, with a microphone, computer monitor, and audio/video equipment in front of him, in a room with wooden paneling.
An artist painting on a canvas at an indoor event with people socializing and a band playing in the background.
Treasure House Phoenix logo

CELEBRITY GAME NIGHT

From 2020–2024, played a critical role serving on event planning committees for Treasure House, a nonprofit supported living residence for individuals with intellectual and developmental disabilities, supporting the execution of annual fundraising events including a golf tournament, cornhole tournament, and gala.

Event space with round tables covered in colorful tablecloths and white chairs, a stage with a large screen, musical instruments, and bright lighting in a spacious hall.
Festival badge holder and lanyard on an orange background.
Group of five people standing around a table with a trophy, in front of a backdrop with the event branding for Warner's Celebrity Game Night at Treasure House Phoenix. They are smiling and dressed in semi-formal attire.
Brochures for Warner's Gallery of Modern Art on a light green table
Close-up of a blue and orange flyer or advertisement featuring a vinyl record, with the title "LIVE AUCTION" and text about a vibrant party and dance event.
Four women standing outdoors behind a vehicle with its trunk open, each carrying multiple large paper bags filled with items, in a parking lot with a building and a tree in the background.
Three informational cards on a light green table, each displayed behind a clear glass, with a metal wall in the background.
A woman wearing a pink cowboy hat, a blue t-shirt, a black fringed skirt, and black high-heeled boots standing next to a large blue banner that reads 'GALLERY' in colorful letters. The banner has additional text indicating an event called 'Brenda + K
A woman with long blonde hair wearing a red T-shirt with a graphic of four people, smiling at the camera in a room with four other people sitting at a table with laptops and equipment, laughing and talking.
A band performing indoors with a singer, a keyboardist wearing a cowboy hat, and guitar players. Neon sign in the background.
Table with multiple prize bags for a game at an event, with a sign listing cash prize amounts from $25 to $500, and a vase with flowers on each end of the table.
Two women standing on a circular platform, one holding a young girl with a pink hat, as a photographer takes their picture in a studio with a red carpet and blue railing.
A man with gray hair, dressed in a white shirt and black pants, speaking to a crowd at a large indoor event with round tables and yellow, green, and orange tablecloths.
Grand Canyon State Gridiron Club logo

ED DOHERTY AWARD LUNCHEON

From 2019–2023, supported the President of the Grand Canyon State Gridiron Club in developing and executing creative operational planning for the Ed Doherty Award Luncheon, revitalized then as Arizona’s most prestigious high school football honor

Ed Doherty Award nominees gather at the Ed Doherty Award Luncheon
Black varsity jacket with gray sleeves, featuring a red circular patch with a white football and stars on the left chest, hanging on a hanger against a beige wall.
Three young men in varsity jackets standing together, with the man in the middle holding a trophy shaped like a football, smiling for a photo.
Group of young men in formal attire with medals around their necks, posing outdoors in front of a building with palm trees.
Close-up of a Medal hanging around a person's neck, the medal reads 'Ed Doherty Award Nominee' with a football design in the center, attached to a pink ribbon, against a black suit jacket.
Two men standing together at an event, one holding a trophy shaped like a football. The background displays logos for Grand Canyon State Gridiron Club and BSN Sports.
A large outdoor banquet with multiple tables filled with people, palm trees, and a clear sky. In the foreground, there is a football trophy and several awards on a black table.
Award ceremony at a banquet hall with a stage where five athletes sit in ornate chairs, each wearing medals, and six men stand behind them. The large screen behind displays the text "Ed Doherty Award Finalists 2021" and photos of five football player
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